 

{"id":6775,"date":"2019-07-23T11:13:25","date_gmt":"2019-07-23T11:13:25","guid":{"rendered":"http:\/\/bijlipay.co.in\/blog\/?p=6775"},"modified":"2019-07-29T11:16:21","modified_gmt":"2019-07-29T11:16:21","slug":"bijlipay-fundamental-part-growing-indian-economy","status":"publish","type":"post","link":"https:\/\/bijlipay.co.in\/blog\/bijlipay-fundamental-part-growing-indian-economy\/","title":{"rendered":"Bijlipay, a fundamental part of the growing Indian Economy"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Between 2019 and 2023, India is expected to achieve the fastest growth in digital payments transaction value, ahead of the US and China. Yes, you read it right!\u00a0 \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A recent\u00a0 study conducted by ASSOCHAM-PwC India,\u00a0 has revealed a projected value of $135.2 billion in 2023 that will be contributed by Digital Payments. This expected to be the fastest growth with a compounded growth rate of 20.2 percentage. The growth of this phenomenon is heavily contributed by increase in internet penetration across the country and a favorable regulatory environment.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Though the numbers have been in favour for digital transactions, creating a robust payment ecosystem is still in the making. This also serves as a hindrance to the growth of digital payments. While e-commerce platforms adopt digital payments, consumers are still preferring COD as a preferred choice of payment. This has also been a result of the increase in cyber attacks the country witnessed. Also another challenge the country faces is to expand payment and acceptance points across the country, and to ensure it reaches the nook and corners of the country. Despite 1 billion debit cards and 50 million credit cards being issued to date, acceptance has only been possible at 3.5 mln PoS devices. Transactions per device has also been low.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As compared to the cost of setting up ATMs, PoS terminals are easier to set up &#8211;\u00a0 financially, infrastructurally and operationally more affordable as well. A hand held device that can be placed anywhere and everywhere with requirement of only internet service, makes the payment process more convenient and secure. Also, the increase in usage of\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Debit cards at PoS\u00a0 that is expected to be at least 44% of total debit card usage by 2021, has made this is a viable and profitable choice.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Subsidised transaction fee payable by the merchant\u00a0 for debit cards and UPI has also become another vital reasons for vendors to choose mobile, digital PoS and digital transactions.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nandan Nilekeni-headed Reserve Bank committee in their recent report has recommended carpet bombing the India country side with PoS machines in order enable the kind of growth the government is looking at in terms of digital payments. Making mobile phone one\u2019s\u00a0 common point to carry on transactions is the very idea of this recommendation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We at Bijlipay strive to ensure the availability of PoS devices across the country, and help our nation progress and hit the bigger number in years to come. Our PoS solutions are here to give more access to digital payments and reduce the hassle of cash payments.\u00a0 <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Between 2019 and 2023, India is expected to achieve the fastest growth in digital payments transaction value, ahead of the US and China. Yes, you read it right!\u00a0 \u00a0 A recent\u00a0 study conducted by ASSOCHAM-PwC India,\u00a0 has revealed a projected value of $135.2 billion in 2023 that will be contributed by Digital Payments. This expected to be the fastest growth [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6775","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/bijlipay.co.in\/blog\/wp-json\/wp\/v2\/posts\/6775","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bijlipay.co.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bijlipay.co.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bijlipay.co.in\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bijlipay.co.in\/blog\/wp-json\/wp\/v2\/comments?post=6775"}],"version-history":[{"count":2,"href":"https:\/\/bijlipay.co.in\/blog\/wp-json\/wp\/v2\/posts\/6775\/revisions"}],"predecessor-version":[{"id":6779,"href":"https:\/\/bijlipay.co.in\/blog\/wp-json\/wp\/v2\/posts\/6775\/revisions\/6779"}],"wp:attachment":[{"href":"https:\/\/bijlipay.co.in\/blog\/wp-json\/wp\/v2\/media?parent=6775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bijlipay.co.in\/blog\/wp-json\/wp\/v2\/categories?post=6775"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bijlipay.co.in\/blog\/wp-json\/wp\/v2\/tags?post=6775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}